Page Provides Resources on Email and Print Marketing

FEDA member CFI Marketing, a marketing firm specializing in the FE&S industry, has launched its Here to Help campaign, aimed at assisting dealers and manufacturers with customer communications in the weeks ahead as the industry recovers from the COVID-19 crisis.

The website provides resources on email campaigns, content creation, targeted print collateral, direct mail, and marketing strategy. Visitors to the website will learn how email platforms such as MailChimp can help them get started with email marketing, how to use content marketing to educate customers, and how print and direct mail can still be effective in a digital world.

In addition to supporting the FE&S industry through the Here to Help initiative, CFI Marketing is donating up to $100 to the National Restaurant Association’s Employee Relief Fund for each new project started and completed between April 15 and June 15.