NEW VALUE ADDS
Website Value Adds. News & Views full-page advertisers and First Thing full-year advertisers now receive complimentary website (feda.com) advertising for each issue published.
Member E-Blast Value Adds. News & Views full-page six-issue advertisers receive complimentary display advertising in all six bimonthly e-blasts that announce each new issue of News & Views. First Thing full-year advertisers receive complimentary display advertising in all six bimonthly member education and training e-blasts.
Annual Report Value Adds. Custom e-blast advertisers receive complimentary full-page display advertising in FEDA’s Annual Report, which is distributed at FEDA’s annual conference, through the mid-April First Thing e-newsletter, and posted year-round on FEDA’s website.
Featured Advertiser “Spotlight” Article Value Add. Each of the above noted advertisers would be the focus of a special feature story in First Thing. The story will be posted year-round on FEDA’s website news blog. It will also be distributed through FEDA’s new social media program, which will kick off in mid-May.
NEW DIGITAL ADVERTISING OPTIONS!
Custom E-Blasts! News & Views full-page six-issue advertisers have the first option to purchase two custom e-blasts per year. FEDA distributes the e-blasts to its full distribution list and promotes them through social media. Custom e-blasts are designed by the advertiser and may include FEDA’s logo at the advertiser’s request. FEDA distributes no more than two custom e-blasts per month to its distribution list.
FEDA Chairman and FEDA CEO E-Blasts. FEDA also distributes six bimonthly e-blasts that each include essential, high-level executive messages from both FEDA’s Chairman and FEDA’s CEO. Distributed to FEDA’s full distribution list, senior leaders at our top distribution companies, especially, consider this priority reading. The e-blasts are also promoted through social media.
FEDA Annual Conference E-Blasts. FEDA distributes a minimum of four pre-conference information e-blasts between October and March each year and promotes the e-blasts through social media. FEDA’s Annual Conference occurs in March or April.
FEDA News & Views Magazine Advertising (bimonthly)
Purchase: Six full-page ads in FEDA’s News & Views magazine
Pay: $21,390 (6 at $3,565 per ad)
Receive: Value add display ads in each of the six News & Views e-blasts announcing each publication and highlighting articles AND year-round display ads on FEDA’s website (may be changed with each new issue)
Value Add: $1,710 + $4,620 = $6,300 (6 e-blast ads at $285 per ad and website ads posted year-round at $385 per month)
FEDA First Thing E-Newsletter (weekly)
Purchase: 48 ads published for 48 weeks in FEDA’s First Thing weekly e-newsletter (distributed every Monday morning)
Pay: 13,680 (48 at $285 per weekly ad)
Receive: Value add display advertising in each of FEDA’s six bimonthly education and training e-blasts
Value Add: $2,520 (6 at $420 per e-blast)
FEDA Custom E-Blasts (2 per year)
Purchase: Two custom e-blasts devoted to advertising company – advertiser designs and may choose the two distribution dates
Pay: $2,400 (2 at $1,200 each)
Receive: Value add full-page display advertising in FEDA’s Annual Report (the report is distributed at FEDA’s annual conference and through the First Thing e-newsletter and posted year-round on FEDA’s website)
Value Add: $5,000 (1 display ad in the report at $5,000)
FEDA Annual Conference E-Blasts (4 distributed between November and March)
Purchase: Four FEDA Annual Conference e-blasts distributed between November and March
Pay: $1,680 (4 at $420 each)
Receive: Value add display advertising from November through March (5 months) on FEDA’s website, feda.com
Value Add: $1,925 ($385 per month for five months)
Total Advertising Spend: $39,150 / Value Add: $15,745 / Total Value Received: $54,895
FEDA looks forward to revising or customizing any of these options for your company! Please contact Tracy Mulqueen at 708-560-5271 or at firstname.lastname@example.org to ensure that you receive the highest value possible for your advertising investment with FEDA.