Globe Hires New VP of Sales and Marketing

Globe Food Equipment Co. introduces foodservice veteran Dan Farmer as its new vice president of sales and marketing.

Farmer most recently worked as general manager of CookTek at TurboChef Technologies. Prior to that, he served with other Middleby companies as a regional vice president of sales with Pitco and as U.S. director of sales and brand manager for Perfect Fry. Farmer also worked in the commercial kitchen equipment service industry as director of business development at Commercial Parts & Service, while serving on the CFESA board of directors.

“Dan’s experience will be an asset to Globe,” said Kevin Woods, Globe president. “His numerous relationships within the channel and our sales organization will allow him to hit the ground running. I am excited by his energy and passion, and know he will easily assimilate with Globe’s culture.”