The purpose of FEDA’s Future of Distribution Council (FDC) is to provide dealers and manufacturers a forum to collaborate and advise the association about areas of critical importance for the continued and future success of the foodservice equipment and supplies distribution industry. The council considers 1) industry strengths that could avail new opportunities and 2) potential risks that could stifle the industry’s growth and threaten viability. The council’s discussions and recommendations guide FEDA as it prioritizes resources and implements programs.