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Hatco Strengthens Marketing and Key Accounts with New Hires

Steve Bindl

Josh Beale

Hatco Corp. announced two new hires intended to bolster its marketing efforts and support for key accounts.

Steve Bindl has joined the FEDA manufacturer member as its head of global marketing. In this position, he will direct the company’s efforts in market analysis and product research to enhance product and market development strategies. He has extensive experience in strategic market and product leadership, having held various roles at Harley-Davidson, Briggs & Stratton, ManpowerGroup and Cox Automotive.

“For 75 years, Hatco’s success has been anchored in having deep industry insight and truly understanding our customers’ needs,” Hatco President and CEO Lorne Deacon said. “Steve brings tremendous expertise in key marketing and product disciplines that will further enhance our ability to leverage data and insights to deliver meaningful value to our customers.”

Additionally, Josh Beale was hired as Hatco’s new key accounts specialist. He will work with the company’s key accounts team and will be responsible for actively managing and supporting OEM customers, collaborating with them and Hatco’s engineering team to design and develop commercial foodservice equipment solutions that meet their needs.

“We are really excited for Josh to join the team,” Director of Key Accounts Ryan Catarozoli said. “He has an amazing skillset that is really going to shine here at Hatco.”

Beale brings a wealth of results-focused outside sales experience to the equipment manufacturer, having spent more than 11 years in various account management positions at Motion Industries, Park Place Technologies and Marking Service, Inc.

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