Refrigerated Solutions Group (RSG), a FEDA manufacturer member, has selected Premier as its independent sales and marketing representative for California and Nevada.
Premier will represent the Norlake and Master-Bilt brands in the two states. The company was chosen for its ability to leverage premium brands and strong relationships with customers to deliver best-in-class culinary solutions, RSG said.
“Premier is incredibly excited about our new partnership with RSG in all of California and Nevada,” Premier President Garrett Redd said. “The brands are staples in the foodservice industry and the leadership team brings vast experience to help with our combined next phase of growth.”
“We are proud to have Premier as a partner in California and Nevada,” stated Brian Kadel, director of dealer sales for RSG. “Their history of excellent customer service, commitment to dealers and focus on multiple end-user segments align well with RSG’s strategic direction.”